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White-Label BPO for US, UK, Canada & Australia Brands
Chat, voice and back-office support that runs under your brand — your domain, your Slack, your tone. Your customers think we’re your in-house team. Save 85–90% vs hiring in the US or UK.
A White-Label Support & Back-Office Team You Can Call Your Own
Since 2015 we have served D2C brands, SaaS companies and e-commerce operators across the United States, United Kingdom, Canada and Australia. Every agent signs an NDA, works on your tools, writes from your email domain and answers the phone with your greeting — an invisible extension of your own team, not an obvious outsourcing vendor.
White-Label Customer Support — Chat, Email & Voice
We answer your customers on your domain, in your brand voice, 24/7 across US Eastern, Pacific, UK and Australian time zones. Chat widgets, helpdesk inboxes (Zendesk, Intercom, Freshdesk, HubSpot) and phone lines — all staffed by English-fluent agents who sound like your own team. Your customers never know support is offshore.
Back Office & Data Operations — Done Quietly
Data entry, document processing, invoice handling, CRM hygiene, research, reconciliation and admin workflows — all delivered under your branding with strict accuracy SLAs. We plug into your tools (Salesforce, HubSpot, NetSuite, Google Workspace) as named users on your systems, not as an external vendor.
Inbound & Outbound Calling for US, UK, CA & AU
Lead qualification, appointment setting, customer retention, order processing and cold outreach — all from agents trained on your product, pricing and tone of voice. Your caller ID, your script, your CRM. Perfect for US, UK, Canadian and Australian businesses that want pipeline without US payroll — typically 85–90% lower than in-house hiring.
E-commerce Support — Shopify, Amazon, WooCommerce
Catalog management, order fulfilment coordination, returns/RMA handling, review moderation and Amazon seller operations. We operate inside your Shopify admin, Amazon Seller Central or BigCommerce dashboard as your team — customers see your brand, your email, your Twilio number. Ideal for D2C brands scaling to 10k+ orders a month.
Technical Support & IT Helpdesk (L1/L2)
Level 1 and Level 2 technical support for SaaS products, mobile apps and internal IT teams. Because we ship software as our day job, our agents actually understand the stack — Jira escalations come with reproducible bug reports, not confused guesswork. Runbook creation, on-call rotation coverage and customer-visible status page management included.
Content Moderation & Virtual Assistants
Community moderation, UGC review, social media management (Instagram, X, TikTok, YouTube), inbox triage and virtual executive assistants for founders and operators. NDA-protected, trained on your brand guidelines, available in overlapping US, UK, CA or AU hours. Confidential, reliable, invisible — exactly how a good EA should be.
85%average cost saving vs US/UK in-house hiring
< 30sfirst response time on live chat (US business hours)
24 / 7coverage across US-EST, US-PST, UK, CA and AU zones
2015serving global brands from Delhi & Ranchi since
94%average CSAT across active support accounts
30 daystypical time to a fully-trained dedicated team
How white-label works
We disappear into your brand in 4 weeks
White-label outsourcing only works if the customer never notices. Our onboarding is designed so your buyers, your investors and even your own employees see one unified team — yours.
01
Discovery & brand immersion
We study your product, CRM, voice-and-tone guide, escalation paths and past tickets. You sign an MSA with IP assignment and an NDA that binds every agent individually.
02
Tooling & identity setup
We join your Slack, Zendesk, Intercom, HubSpot, Salesforce, Gorgias, Shopify or whatever you use — as named users on your domain, not external vendors. Caller IDs, email signatures and chat avatars all use your brand.
03
Training & pilot
Two weeks of supervised training on real tickets, shadowed by a team lead. You grade every response. When CSAT and accuracy hit target thresholds, we go live with a two-week paid pilot.
04
Scale & optimise
Weekly QA, monthly business reviews, quarterly roadmaps. Add seats or shift coverage in any direction as volume changes. Dedicated team stays the same — continuity matters as much as cost.
Global coverage
Built for brands in the world’s biggest economies
We operate overlapping shifts to match every major English-speaking market. Your customers call, chat or email and reach a live agent within seconds — no matter what time zone they’re in.
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United States
Coast-to-coast coverage — EST, CST, MST and PST. Typical clients: Shopify D2C brands, SaaS startups, insurance agencies, real-estate teams and dental / medical practices.
Live: Mon–Sun · 24/7 coverageCity pages: New York, San Francisco, Austin, Chicago, Los Angeles
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United Kingdom
London and regional UK hours (GMT / BST). Typical clients: fintech, marketplaces, subscription e-commerce and professional services firms replacing expensive London-based support teams.
Live: Mon–Sat · 07:00–23:00 GMTCity pages: London, Manchester
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Canada
Toronto, Montréal, Calgary and Vancouver zones. Typical clients: Shopify Plus brands, SaaS scale-ups, travel booking platforms and edtech companies serving North American students.
Live: Mon–Sun · 08:00–00:00 ESTIndustries we serve
Deep playbooks for the industries we know best
We don’t take every account — only the ones where we already have runbooks, tooling and trained specialists. Here are the verticals where we’re strongest.
D2C & E-commerce
Shopify, Shopify Plus, WooCommerce, BigCommerce, Amazon Seller Central, Flipkart. Order triage, RMA, tracking, review farming, subscription dunning and post-purchase CX.
SaaS & Tech Startups
L1/L2 product support, onboarding calls, bug triage and Jira escalation. We ship software ourselves — we can actually read your stack trace.
Fintech & Insurance
KYC document review, claims processing, policy admin and lead qualification. SOC 2-aligned practices, role-based access and full audit trails.
Real Estate & Property-Tech
Lead qualification, appointment setting, listing data entry, landlord/tenant support and after-hours answering for US and AU brokerages.
Professional Services
Virtual assistants for consultants, lawyers, agencies and founders. Calendar, inbox, travel, research, invoicing and light project management.
Healthcare & Telehealth
Appointment booking, patient follow-ups, insurance verification and after-hours triage. HIPAA-aligned workflows, private VDI environments.
Travel & Hospitality
Reservation support, itinerary changes, OTA dispute handling and multi-language concierge for hotels and travel platforms.
Education & EdTech
Student onboarding, tutor scheduling, content moderation on LMS platforms and parent communication for US/CA-based edtech startups.
Tools & platforms
We work inside your stack — not ours
White-label support means no new tool for your customers to learn. We become named users on whatever you already run.
Helpdesk
- Zendesk
- Intercom
- Freshdesk
- HubSpot Service Hub
- Gorgias
- Kustomer
- Help Scout
- Front
Voice / Telephony
- Twilio Flex
- Five9
- Aircall
- RingCentral
- Dialpad
- Genesys Cloud
- Google Voice
- Amazon Connect
CRM & Sales
- Salesforce
- HubSpot
- Pipedrive
- Close
- Zoho CRM
- Copper
- NetSuite CRM
- Outreach
E-commerce
- Shopify
- Shopify Plus
- WooCommerce
- BigCommerce
- Magento
- Amazon Seller Central
- Walmart Marketplace
- eBay
Collaboration
- Slack
- Microsoft Teams
- Notion
- ClickUp
- Asana
- Jira
- Linear
- Google Workspace
Quality & QA
- MaestroQA
- Klaus
- Playvox
- SupportLogic
- Stella Connect
- Delighted CSAT
- Qualtrics
- Custom scorecards
Pricing models
Transparent pricing — pick whatever fits your volume
Three common engagement models. We’ll recommend the one that puts the fewest surprises on your quarterly P&L.
Best for steady volume
Dedicated agents
from $600 / agent / mo
- Full-time, named agents
- Trained only on your account
- Predictable monthly invoice
- You pick shift windows
- Team lead for every 6 agents
Most popular
Hybrid pool
from $1 / ticket or minute
- Dedicated core + shared overflow
- Auto-scales for seasonal spikes
- Volume discounts at 5k+ / month
- Single QA scorecard across both
- Cheapest total cost at mid volume
Best for bursty work
Pay-as-you-go
from $1 / ticket or minute
- Shared agent pool
- No monthly commitment
- Great for seasonal brands
- Launches in 7–10 days
- Ideal for < 1,500 tickets / month
All prices in USD. Billed monthly. Invoicing available in USD, GBP, CAD and AUD. Annual commitments receive a further 10% discount.
Why Web Accuracy
How we compare to hiring in-house or using a mega-BPO
What matters
US / UK in-house
Mega-BPO (1000+ seats)
Web Accuracy
Fully-loaded cost / agent / year
$65k – $110k
$28k – $38k
$7k – $10k
Time to go live
3–6 months
8–12 weeks
3–4 weeks
White-label on your domain
Native
Rare
Always
Access to founders
N/A
Never
Direct
Technical fluency (SaaS / code)
Depends
Low
Built in
Minimum commitment
Salary
12+ months, 20+ seats
1 agent · 1 month
Side-by-side comparisons
How we stack up against other BPO providers
Honest, numbers-first comparisons against the biggest names US, UK, CA and AU buyers shortlist alongside us.
Web Accuracy vs Teleperformance
White-label flexibility and per-seat pricing vs the global mega-BPO with 350,000+ agents.
Read comparisonWeb Accuracy vs Concentrix
Monthly rolling contracts and $1/ticket pricing vs Concentrix enterprise CX scale.
Read comparisonWeb Accuracy vs Wing Assistant
White-label support pods with technical depth vs general-purpose Filipino VAs.
Read comparisonWeb Accuracy vs Belay
Indian white-label pods at 70–80% lower cost vs US-based Belay assistants.
Read comparisonIndia vs Philippines BPO
Where each country wins for voice, chat, technical support and back-office in 2026.
Read comparisonIndia vs Philippines Outsourcing
Engineering vs BPO across Asia — which country to pick for which workload.
Read comparisonSecurity & compliance
Enterprise-grade controls, offshore-grade pricing
NDA per agent
Every agent signs an individual NDA and an acceptable-use policy before touching your data. Violations trigger immediate termination and legal recourse under Indian law.
Role-based access
Least-privilege access on your tools. SSO via Okta, Google or Azure AD. Automatic deprovisioning on role changes or offboarding.
GDPR & data residency
EU customer data never leaves your infrastructure — we operate via VDI so nothing is cached or stored locally on agent devices.
HIPAA-aligned
For healthcare and telehealth clients, we operate on a dedicated HIPAA-aligned environment with BAA, encrypted channels and full audit logs.
SOC 2 practices
We follow SOC 2 Type II controls for security, availability, confidentiality and processing integrity. Evidence package available under NDA.
Secure VDI option
For regulated workflows, agents work inside a locked VDI — no clipboard, no USB, no screenshots. All actions logged and reviewable.
What clients say
Quiet results from brands that can’t name us publicly
Most of our work is white-label, so named case studies are rare. Here’s what clients say when we ask — anonymised.
“Our CSAT went from 71 to 93 in the first quarter. Our own board didn’t realise the team they were praising wasn’t in Brooklyn — it was in Delhi.”
“We were paying £45k per London support lead and drowning in tickets. Web Accuracy built us a dedicated pod in four weeks. We saved 68% and doubled our coverage hours.”
“The tech L2 team actually reads stack traces and files proper Jira bugs. Our engineering team stopped hating our support tickets. Rare and valuable.”
“They run our Shopify Plus back office — returns, replacements, Amazon escalations — as if they were employees. Caller ID is ours, emails are ours, they stay invisible. That’s the whole point.”
FAQ
Questions we hear from US, UK, CA and AU buyers
What does "white-label" actually mean in practice?
Agents sign in with @yourcompany.com email, answer chat as "Emma from Acme", make calls that show your Twilio number and resolve tickets inside your Zendesk. Your customers, partners and even new employees have no reason to know the team is in Delhi or Ranchi. We sign an NDA that forbids us from claiming you as a public reference.
How much can a US or UK company save vs hiring in-house?
A fully-loaded US support rep costs $65,000–$110,000 a year including benefits, HR, tooling and management overhead. Our dedicated agents start at $600/month ($7,200/year) and hybrid or pay-as-you-go from $1/ticket — typically an 85–90% reduction with no drop in CSAT. UK and Australian companies see similar or larger savings given local salary inflation.
Which time zones do you cover live?
We run 24/7 shift coverage across US Eastern, US Central, US Mountain, US Pacific, UK (GMT/BST), Canada (all provinces) and Australia (AEST/AWST). Weekend coverage is standard, not premium-priced.
Can you integrate with our existing helpdesk and phone system?
Yes. We operate inside your existing Zendesk, Intercom, Freshdesk, HubSpot, Salesforce Service Cloud, Gorgias, Front, Kustomer, Help Scout or custom tool. For voice: Twilio Flex, Aircall, RingCentral, Dialpad, Five9, Amazon Connect, Genesys and any SIP-compatible system.
How fast can we go live?
Discovery in week 1, tooling and identity setup in week 2, training in week 3, pilot in week 4. Most clients are fully live with a dedicated team inside 30 days. Shared-pool pay-as-you-go engagements can launch in 7–10 days.
What about data security, GDPR, HIPAA and SOC 2?
Role-based access, SSO, optional secure VDI with clipboard/USB/screenshot blocks, encrypted channels, full audit logs, per-agent NDAs. We operate GDPR-compliant workflows as standard. For HIPAA and regulated fintech accounts, we provision dedicated VDI environments with BAAs. SOC 2 evidence package available under NDA.
Can I visit your offices?
Yes — we welcome client visits to our Delhi and Ranchi centres. Several US and UK clients fly in once a year to meet their dedicated team in person. We’ll also gladly organise a video walkthrough of the floor for procurement-driven due diligence.
What if we need to scale down or exit?
Monthly rolling contracts with a 30-day notice period — no 12-month lock-ins. You can add or remove seats quarterly. On exit we hand over runbooks, knowledge base, ticket history and CRM state in your preferred format. No ransom, no hostage data.
Do you speak languages other than English?
Primary language is English (neutral / US / UK accent training on request). Hindi native. On request we staff Spanish, French, Portuguese, German and Arabic agents for multilingual support desks.
Why should we trust a smaller BPO over a giant like Teleperformance or Concentrix?
Mega-BPOs sell you process. We sell you outcomes. With us you get founder-level access, 30-day starts, true white-label (most mega-BPOs won’t), technical fluency (because we ship code daily) and per-seat flexibility instead of 20-seat minimums. If you need 500 agents tomorrow, hire them. If you need a dedicated team of 4 that acts like your own, hire us.
Ready to launch a white-label support team in 30 days?
Book a 30-minute discovery call. We’ll share a fixed-scope proposal — pricing, shifts, headcount and onboarding plan — inside one business day.
Web Accuracy is a digital product agency from Delhi & Ranchi,
building web, mobile, UI/UX, AI/ML and AR/VR solutions
for Indian businesses and global clients since 2015.
+91 85399 23343
